Fluffi is a proudly South African product. Handmade in Cape Town, with the support of local community projects situated throughout our country. Fluffi’s are made using Ostrich feathers, which are trimmed from farmed ostriches, making them a 100% cruelty free natural material. In the sorting process they select the highest quality feathers for their products. Besides the look and feel of their keyrings, it is the amazing capabilities of ostrich feathers that really make our products so amazing. They can withstand being scrunched up, getting wet and still function as the world’s best mini duster. Due to ostrich feathers having incredable anti-static capabilities, they are perfect for de-dusting laptops, car interiors, etc or simply as a bag charm or a ‘easy to find’ keyring.